Paypal's CEO on creating products for underserved markets. The company decided to "bust the paradigm that 'it is expensive to be poor'" / Schulman Dan in Harvard Business Review, 12 ([01/01/2016])

[article]  inHarvard Business Review > 12 [01/01/2016] Titre : Paypal's CEO on creating products for underserved markets. The company decided to "bust the paradigm that 'it is expensive to be poor'" Type de document : Article de revue Auteurs : Schulman Dan, Auteur Année de publication : 2016 Note générale : Harvard business review, 2016, n°12, pp.35-38 Termes (thésaurus) : Application mobile Comportement du consommateur E-commerce Innovation technologique Moyen de paiement Produit nouveau [article]

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